Follow

What does Yext report on?

Overview

The Reports feature allows you to view metrics on the activity of your Yext listings, social pages, and widgets.  This will give you a better idea of the amount of traffic your business is getting. All metrics may be viewed in the "Analytics" tab of your Yext dashboard and are released every 2-3 weeks for quality assurance purposes.

Listings

Yext tracks the following metrics for your listings:

  • Searches – the number of times a consumer has run a search and has seen your listings in the search results on a Yext publisher site.
  • Profile Views – the number of times a consumer has seen your full listing profile on a publisher site, either by clicking on your listing directly from the partner site or from another search engine.
  • Featured Message Clicks - the number of times the featured message was clicked. This is only available for businesses that linked their featured message to a URL (See: Where can I edit my business information?)
  • Live Listings – the number of live listings at the end of a selected report period.
  • Yelp Page Views - The number of times a consumer has viewed your Yelp page

Social 

Yext tracks the following metrics for social pages:

  • Facebook Likes -  the number of consumers who have "liked" your page
  • Facebook Talking About This - the number unique consumers who have had an interaction with your page (i.e. posting to your page or liking one of your posts).
  • Facebook Were Here - the number of consumers who have checked into your business on Facebook.
  • Foursquare Check-ins - the total number of check-ins at your business on Foursquare (this includes repeat check-ins).
  • Foursquare Unique Users - the number of unique consumers that have checked into your business on Foursquare. 

Pages

Yext tracks the activity of the widgets installed on your business website.

  • Products and Services Views - the number of times the Products and Services widget was viewed on your website.
  • Staff Bios Views - the number of times the Staff Bios widget was viewed on your website.
  • Calendar Views - the number of times the Calendar widget was viewed on your website.
  • Menu Views the number of times the Menu widget was viewed on your website.
  • Post views the number of times the Posts widget was viewed on your website.

Trending Terms

Yext tracks the keywords and phrases consumers are using to find your business on the Yext listings network. 

  • Phrases - The search phrases consumers used to find your business on our publisher sites, as they were entered by the consumers
  • Broad Terms - Search phrases entered by consumers are broken down and displayed as individual words in the search term report

 

 

Was this article helpful?
1 out of 3 found this helpful
Have more questions? Submit a request

0 Comments

Article is closed for comments.
Powered by Zendesk